Adam Issa is the Chief Marketing Officer at El Jannah, AustraliaOs iconic Lebanese charcoal chicken brand. He leads the companyOs marketing and brand strategy, shaping how the growing restaurant network connects with customers across Australia and beyond. Known for blending creativity with data_driven insights, Adam ensures the El Jannah brand resonates culturally while driving growth and innovation in a competitive market.

Previous Experience:
Before joining El Jannah, Adam held marketing leadership roles across the hospitality sector, notably at Seagrass Boutique Hospitality Group. He led a large team as Head of Marketing across multiple brands, including fine-dining venues Meat & Wine Co, 6HEAD, and Hunter & Barrel, as well as fast-casual brands Five Guys, Ribs & Burgers, and like Italian Street Kitchen.

His experience spans brand development, campaign strategy, and customer engagement across diverse dining experiences.

Role Focus:
Amplifying El JannahOs brand story and cultural identity
Driving digital and data-informed marketing approaches
Supporting rapid physical expansion through compelling campaigns
Celebrating team achievements and operational excellence

Additional Highlights:
Adam is passionate about connecting brands with communities in meaningful ways, and his work at El Jannah has helped transform a beloved local favourite into a nationally recognised cultural icon.